I’ve had quite a few folks join this membership recently who are interested in developing relationships with business owners.As a general rule, the more specific you can be about the type of business owner you wish to serve, the easier the task becomes. Keep in mind that business owners are pummeled by advisors trying to […]
I see you financial advisors all the time posting the same type and format of content over and over again. The audience is bored to death by this monotony. Financial advisors who want to optimize their performance with the audience should vary their LinkedIn content by 1) tone and 2) format.Here are some examples of […]
In this video I show two examples of good financial advisor LinkedIn titles. Having a good financial advisor LinkedIn title is important because it adds power to your LinkedIn page. It will help you set yourself apart, have a stronger brand, and attract more attention. Don’t use the same boring old cliches like “Helping my […]
I was recently notified that two of my posts were LinkedIn one percenters. The engagement wasn’t crazy high or anything but still it was good enough to beat 99% of people on LinkedIn. From this I learned a very important lesson about how to get more views on your content on LinkedIn and it is […]
In this blog, I am going to discuss two examples of LinkedIn posting scripts for financial advisors. Are you not sure what to say on LinkedIn if you want your post to get good views? There are certain things you can do if your goal is to optimize the performance of your LinkedIn posts, and […]
In this piece I discuss a valuable LinkedIn tip for financial advisors and financial planners – how to create a slider/PDF upload posting. This is very useful if you are trying to get information out to people in your news feed so you can attract new clients to your business as a financial advisor or […]
Financial advisors who want to get more social media visibility on their posts so they can possibly get new clients should follow this LinkedIn strategy. How the business of LinkedIn works and how that impacts how they treat your posting Know the right time to post Understand the types of engagement that matter, and how […]
Believe it or not you do not always have to use images or videos in your LinkedIn postings – and this video is going to show you a successful example of why not. There are certain instances in which it is perfectly fine to use a text only LinkedIn posting. The thing that it is […]
Here are some low key and humble LinkedIn messages for financial advisors to use on LinkedIn when you reach out to someone who doesn’t know you well. Often a low key approach is best and that is because you can really freak people out by coming on too strong. They’ll worry that you are trying […]
Focusing on having a niche knowledge of one particular company’s benefits plan will allow you to develop a deeper knowledge and that can help differentiate your brand, make you perceived as having higher value, and set you apart from the other financial advisors.Many financial advisors are calling on the employees of a particular company. If […]
