Use this LinkedIn weekly work schedule if you are having trouble getting your LinkedIn work organized for the week. Alot of financial advisors find it really hard to find time to be on LinkedIn given the demands of your job. Never fear, Sara G is here! The good thing is that quality and consistency matter […]
The first line on LinkedIn, meaning the first line of your LinkedIn post or the first line of your LinkedIn message, is responsible for 99% of the success. If you aren’t doing well on LinkedIn, revisit your first lines because that is probably where the issue is. You need killer first lines in your posts […]
This blog/video talks about how to create a LinkedIn engagement pod. You want to get discussions going on your postings as much as possible, because that is the type of behavior that LinkedIn rewards. How you do that? There is a series of steps you need to follow, and they must be done with precision […]
When you set up a meeting with a cold prospect, someone who was referred to you, or even a center of influence, it’s a good idea to send them some questions to answer prior to the meeting. Sending out a questionnaire prior to a meeting accomplishes a few very important things. It reflects a degree […]
In this video I talk about the process of nurturing relationships with the active connections of your clients on LinkedIn to eventually lead to new clients. It’s hard to ask clients that tired old question, “If you know anybody who could use my services, please let me know.” It’s kind of like me asking you, […]
I see a lot of financial advisors focusing their time on LinkedIn on the wrong thing, and the reason I know this is because I see how they are commenting on LinkedIn posts. Please bear in mind that the LinkedIn algorithm is remarkably skilled at sending you more content on the topics that you comment […]
This blog provides some scripts you can follow when you post to LinkedIn. Remember, as expressed in Vid 82, you have to vary the type of content, and its format. Don’t post the same looking content each time. You can use these scripts as a template to guide you as you write your posts, but […]
If your CPAs, attorneys, etc, aren’t on LinkedIn, you’re missing out on a great opportunity to gain exposure to their networks. So kick those deadbeat financial advisors COI’s to the curb and let’s get going on a better strategy of finding COI’s who are cool, do care about you, and WILL reciprocate business! I’m going […]
I’ve had quite a few folks join this membership recently who are interested in developing relationships with business owners. As a general rule, the more specific you can be about the type of business owner you wish to serve, the easier the task becomes. Keep in mind that business owners are pummeled by advisors trying […]
I see you financial advisors all the time posting the same type and format of content over and over again. The audience is bored to death by this monotony. Financial advisors who want to optimize their performance with the audience should vary their LinkedIn content by 1) tone and 2) format. Here are some examples […]
