As you know, I’m a bigger fan of images than words to convey your point. Try using an Emoji in your messenger communications as well as in your postings. A few words of advice would be:The more informal emojis such as hearts, etc. should be used cautiously as it may be misinterpreted by the recipient. […]
Don’t make this more complicated than it needs to be. You need a process to get people into your pipeline and get meetings with them. However you don’t want to spend all day doing it. Keep the process simple and streamlined and use these 5 steps.Step #1: Revise LI profile.See Vid #7.Step #2: List of […]
Not everyone is going to respond to someone they meet on social media (and especially if you are a financial advisor!), but there are certain things you can do to increase the likelihood of getting a response. In our membership I have included several examples of messages you can use. Aside from taking advantage of […]
When you connect with someone and you aren’t getting them to respond back after the initial connection, use higher empathy in your messaging.High empathy messaging tips: • Be blunt about why they may be hesitating to interact with you – you may as well if the others aren’t getting you anywhere. Some people will actually […]
PR agents cost $2-3k a month. However most reporters are now publicly reachable via social media. Here’s how to get press appearances and interviews without spending all that money on hiring a PR agent.This technique has worked. Here’s what to do.Find a competitor or influencer that your target audience likes, who is widely followed on […]
The Response Posting, Video or Blog is a great way to get more visibility by capitalizing on an existing high traffic flow on social media. It is particular useful when you do not have a ton of momentum in your feed and are not getting a high amount of views.What is a Response Posting?This is […]
In this video you will learn the basics of Twitter.HashtagsMakes it possible for others to easily find messages with a specific theme or content.Find influencers in a space you follow, and look at what hashtags they are usingListsFind certain people you want to follow that are tweeting out on a particular topicDo not do this […]
In this video you will learn the production basics to use when making a YouTube video, some ideas for the first videos you should make, and also a sample script you can use to make your videos. Please use this video when you are making your YouTube videos in order to optimize their performance, viewer […]
There are several aspects of LinkedIn that apply to Facebook prospecting for financial advisors.Use the tagging function. On Facebook the words in the person’s ID are separated by periods instead of hyphens as is the protocol on LinkedIn. Facebook groups are very social. Talk and behave as a normal person not as a financial advisor. […]
Here are some things to keep in mind when you are running a LinkedIn advertising campaign. You should keep in mind the following things about the budget, targeting, testing, and copy length. 1. Budget. Try an ad first with $25. Then change one variable and run another one for $25 and see if it does […]
