The top of the LinkedIn page is very important in conveying your brand and attracting the viewer’s attention. At the very top you should pay attention to the headline, the about section, and headshot, and the banner photo. Don’t neglect to designate some posts as “featured” to liven up the page as well. Although located […]
This video talks about the “see more” function on social media and what financial advisors need to do so that their message doesn’t get cut off by it. On your LinkedIn profile and your LinkedIn posts, you will notice there is a phrase about three lines down that says “see more.” You want to make […]
In this video financial advisors will learn how to create a great selfie photo for social media. Selfie photos are great for thumbnails. People are way more likely to pay attention to your social media post if there is a selfie photo on it because people like looking at other people’s faces. The tips for […]
In this video you will learn the basics of what a lead magnet is for financial advisors, how to create a landing page to house the lead magnet, and how financial advisors can use lead magnets to develop their email contact list and get new prospects. It’s important for financial advisors to have a way […]
In this video you will learn about some advanced messaging techniques to use on social media. The key thing to remember is that the List of 20 is not static; it is dynamic. So if somebody does not respond after 3 messages, then you should get them off the list and get someone else on […]
Many of you have qualified prospects and COIs in your LinkedIn connection base; however it is hard to be aware of them because you’d have to search and scroll which can get overwhelming. Here is an easy way. The List of 20 is dynamic, not static. If somebody is not responding, get them off the […]
Posting something to LinkedIn is not as simple as it would seem. In this video you will learn the process for beautifying your LinkedIn postings to increase engagement. Here are the steps to take. Paste a link where it says “start a post.” The preview image should come up. After it does, you can go […]
This video talks about how to use notifications on social media as a way to meet new people. If there is an influencer you follow or someone whose postings you like alot, keep an eye out for their next posting in your notifications and try this strategy. This is a commonly overlooked aspect of social […]
This video talks about the 2 different ways you can post a video to social media (LinkedIn or Facebook) and the advantages and disadvantages of each. Watch this video how to learn which method works best given what you are trying to accomplish. Method #1. The first way to post a video to social media […]
If you are not getting the results you want from your social media, it is probably due to the following 5 factors. Watch this video to learn what these factors are, and which videos within the Sara Grillo Membership you can watch to start to remediate these issues. Enjoy! The issue is probably this – […]
