How to avoid burning a bridge when you want to do business with a friend
Question from a subscriber: “How do I convert a casual friend to a prospect without burning the relationship?” The easiest thing – ask them if they
May 24, 2024
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“How do I communicate everything I do?”
Question from a subscriber: “How do I create a unified message about the extraordinarily wide spectrum of things I do well?” Here is how to communicate
May 24, 2024
“How do I create a marketing calendar?”
Question from a subscriber: “How do I create a marketing calendar for each segment of your client base (ie, boomer and gen x business owners, near
May 24, 2024
How do I time my sales pitch to get it right?
Timing a sales pitch is a work of art. Question from a follower: “I never know when to actually tell the prospect what I do, during
May 24, 2024
How to save on financial advisor fees?
Financial advisor fees can be reduced – here are some ways. Don’t get suckered out of your hard-earned money! But before we get to the
May 24, 2024
