Podcast: Play in new window | Download
In this episode, I interview Kirk Deis of Treehouse 51 and The Bug Squasher where he tells financial advisors what they should be doing to generate more leads from their websites. We cover how to get the website you want without reinventing the wheel, show up on Google, hire the right website person when everyone claims to be an “expert”, know if your website is working or not, and simplify the process of remediating issues that come up with your website.
His works were beautiful collages, so powerful that they brought to life an entire genre, a new idea that hadn’t existed in the world as a real concept until he made it so. While Picasso didn’t attend marketing conferences with titles such as “Brand Ambassador” on his name tag, we can all take a lesson from his success in marketing his product.
With a little bit of creativity, which to be blunt is the last thing on any financial advisor’s mind given all the stress they’re under, you can refocus the lens through which the world sees you. Here are some market-beating social media strategies that are a core holding for all financial advisor and financial planner marketing portfolios.
The truth is that strong brands sell themselves and weak brands fail to overcome barriers to growth. Most small and midsize business brands fall short in the following three ways.
Social media video marketing is the wave of the future and the best way to engage an audience online. If you’re currently not using video marketing in your social media strategy, read this article to find out how to overcome the obstacles.
