The real dinosaurs are the seminars that are usually at night with dinner included. It’s a sit-down presentation that a financial advisor holds for a group of prospects that he or she wants to get as clients. They are usually geared toward retirement investing. They cost a lot of money to put on, and take months of planning to coordinate, which drains the firm’s resources to get it right so that things run smoothly. Traditional seminars are bound for extinction because on-line technology gives advisors a better option to present to prospects.
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Categories: Financial Marketing